SEO

Articles about Search Engine Optimisation (SEO) submitted by Carlo our SEO specialist

Screwed: Is this an Inevitability in the SEO World?

By about 2pm everyday, each of my team members has spoken to a good handful of clients and potential clients who have been speaking with other SEO firms. This an absolutely wonderful thing to see, as in the past in our industry, not enough of our consumers were questioning what they were purchasing. It is a sign that accountability will come and the bad guys will be weeded out.

Surviving Google's Aging Delay

Google has always been the search industry's innovator and that's just what Google's aging delay symbolizes, the evolution of search innovation... yet another significant step forward for Google.

Google's success as a search engine can undeniably be attributed to its ability to consistently return the most relevant search engine results. That's what kept the search giant on top of the pack and leading the multi-billion dollar search industry & that's what's going to keep them there!

The Factors that Play a Role in Your Web Site's Ranking

Have you ever had a proposal, estimate or quote for search engine optimization work and wondered what goes into the pricing? What makes one site need more work than another? Why do some sites increase rankings faster than others? Why do some sites get more traffïc from their top page ranking than yours?

There are so many aspects of a web site that can decrease or boost your search engine rankings. Each web site is as unique as DNA and as such, will react differently to different marketing treatments.

SEO One-Way Web Links: 5 Strategies

With so much talk about search engines putting a damper on direct reciprocal links, the hunt for the elusive one-way inbound link is on.

As someone who works with small business website owners, I've heard just about every inbound-linking scheme there is. In the end, I've only seen five strategies that really work consistently for getting hundreds of links.

A Look at Local Search

September has graduated into October and there is simply no more time to whine about a summer spent staring at the screen. Autumn is upon us and the retail world is gearing up for what should be the most wonderful time of the year. Not only is my birthday just two days away, Christmas is coming. With the traditional surge in consumer activity spurred by both events, I am curious about what is happening on the local search front.

Using New Content to Build Links

Sometimes, link building is more than just searching out sites to request links from.

Sometimes you have to get creative in how you build links.

In this article, we look at another way of building links that doesn't really require you to go out and search for relevant sites to request links from.

The web is growing at a phenomenal rate.

SEO For The Big Three

Ranking your website highly on one of the "big three" search engines (Google, Yahoo or MSN) is a daunting task let alone ranking your website highly on all three. Three engines, three algorithms, three different sets of rules - and yet there are websites out there that have first page rankings across them all – how do they do it?